The definition is “a presentation format in which (mostly creative) work can be easily and informally shown. It started in Japan and a 20×20 format where each presenter is allowed a slideshow of 20 images, each shown for 20 seconds each. This results in a total presentation time of 6 minutes 40 seconds on a stage before the next presenter is up. Each event usually has 14 presenters.” This all from Wikipedia.
In any case, the New York office of London Brand Consultancy Hall & Partners is sponsoring a marketing-based Pecha Kucha as the next in it’s “Fresh Meet” series. I’ll be there on Tuesday evening, February 26th.`