Heinz, Fox and the AMA Pittsburgh

Friday, May 9th, 2008 | Posted by David Vinjamuri

Heinz Top This Challenge I had a very odd synchronicity over the past two weeks: I was called on a couple of days notice to appear on Fox Business News’ Money for Breakfast show hosted by the very charming Alexis Glick. The appearance was for their Brand X segment (see it here) to talk about a Heinz Ketchup consumer generated ad contest. That same day I wrote about the Heinz contest for the ThirdWay Advertising Blog. Then this week I fulfilled a long-standing promise to travel to Pittsburgh and speak to the American Marketing Association chapter there. It turns out that Heinz is a sponsor and David Ciesinski, VP of Ketchup for Heinz who was on the Fox Business Segment with me (but whom I never met as he was brought in via satellite from Pittburgh while I was in the studio in New York) had actually kicked off the speaker series for the year that I was ending. Unfortunately my stay in Pittsburgh was too short to stop off at Heinz and meet David.